Crayola Adventures
2024 Apple Design Award Winner. Part storytelling, part reading, part adventure game, part art project. Crayola Adventures is an ambitious, silly, charming game where kids create and play through their own stories. Concept, game design, user journey development, creative direction.
“A colorful adventure that sets a new standard for inclusive and gender-neutral character-creation options, which include different skin tones, abilities, body types, pronouns, and more. Crayola Adventures offers inclusivity options across the board, including full narration for non-readers or those with reading challenges.
And it’s a delight to experience for a wide range of ages, with a mix of activities that includes making decorations, solving puzzles, and reading storybooks.”
Crayola
Create and Play
#1 Kids game and #1 iPad game on Apple Arcade, and 3X Apple App of the Day. Crayola Create and Play packs dozens of activities and a whole lot of creativity into one huge game. The focus is on encouraging kids to create whatever they can dream up, and to celebrate their imagination and creativity. Concept, game design, user journey development, creative direction.
“This mobile game helps kids expand their imaginations—really.
Red Games, the developer behind the ‘Crayola Create & Play’ mobile game, is one of the most innovative gaming companies of 2024.”
Solitaire Stories
Debuted at #1 in Apple Arcade. A twist on a classic game where players progress through stories as they win hands of solitaire. There are over 50 stories and 200 custom decks, plus the ability for players to create their own. Jane Lynch, Joel McHale, and James Schwartz all star in the stories. Concept, game design, user journey development, deck design, creative direction.
Crayola
Scribble Scrubbies
6X Apple App of the Day that lets kids color and play with their virtual pets. The app aligns with Crayola’s #1 selling toy and the new Scribble Scrubbie YouTube series. Concept, game design, user journey development, creative direction, 3D and animation oversight.
“My kids only get 2 hours of game time and they only play this game 😜”
Shaka
Jiu Jitsu
We’re building a brand and tech platform to help the the martial arts community train in new ways. Vision, product design and brand development for Shaka’s coming out party.
Samsung
Connected Living
We built a connected smart home inside of Samsung’s flagship 837 building. Vision, experiential design, storytelling, user journey development, content creation and app design for Samsung’s Connected Living initiative.
Michelob
Ultra PGA
We put a keg, stereo and tv in a golf bag. Concept development, custom product design, PR and influencer stunt, social and physical activations for Michelob Ultra and the 100th anniversary of the PGA Championship.
“Some day this bag will be mine.”
ESPN College Football
We had four people live on a billboard for 13 days. Concept development, experiential activation, social and influencer campaign, billboard design, the 13 day/24 hr live broadcast and content creation for ESPN. It was picked up by over 500 media outlets including the NY Times, Good Morning America, and the Washington Post.
“This might be the greatest thing ESPN has ever done. Other than hiring me. ”
Virgin Galactic
We got Virgin Galactic ready for their coming out party. Vision, content strategy, and creative direction for Virgin Galactic and Microsoft partnership, and VirginGalactic.com.
Oink App
We helped a startup understand their consumers and their digital behaviors. Brand development, product and consumer strategy, product vision and creative direction for the kids banking startup.
Edmunds Rebrand
We helped Edmunds be for consumers, not advertisers. Full brand refresh, Edmunds.com vision and creative direction, and 360˚ campaign development for Edmunds.
Bud Light Strategy
We helped Bud Light understand their consumers, and how they can connect with them. Digital and consumer experience strategy, .com design, digital and social campaigns, and connected product design for Bud Light.
Ferrari F1
We helped Ferrari fans go behind the scenes with the iconic Scuderia Ferrari F1 team. Social campaign development, product vision, and creative direction for Ferrari.
Crayola Social
We helped Crayola launch their teen and adult focused product Art with Edge. Social campaign, content creation and experiential design for Crayola's "Art with Edge”
Musclepharm Brand
We helped Musclepharm define their product lines and overhaul their brand. Brand development, brand strategy, product design, campaign development and content creation for Musclepharm.
Disney Parks
We created a teleporter for Disney Parks, and helped them work through a consumer challenge around shopping at their parks. Rapid prototyping, product development, experiential and UI design for Disney Parks.
ASUS Campaigns
We created a series of spots and social content that made good on the Asus Zenbook name. Campaign development, TV spots, and site design for the ASUS Zenbook, plus creative direction for G-series gaming content.
Ford
We built a customizer that created over 5MM unique Mustangs in the hands of consumers, and gave away 4 to a few lucky winners. Plus collateral and digital experiences for F150 and Super Duty lines. Creative direction and execution of the Ford Mustang Customizer + F150 and Super Duty Experiences.
Warner Bros.
We created posters, animations, website and more for Warner Bros. theatrical releases. Creative direction, art direction, and motion graphics for various Warner Bros. campaigns.
TMNT
We made some fun stop-motion content for newest release of TMNT action figures. Social content, stop-motion TV spots, and product photography for Nickelodeon.
